Supporter Toolkit

You want a better world.
So do we.

On this year’s second annual TC Impact Day celebration, we’re furthering our pursuit of bold, evidence-based solutions to the world’s greatest challenges.

Impact is rooted in everything we do at TC. From helping teachers integrate digital learning tools into their curriculum, to improving school psychology offerings for underserved students, and advising governments on nutrition and food policy, the impact of our community can be felt near and far. But we need your help, and one of the many ways you can join us in this pursuit is sharing news of our second annual #TCImpactDay with your networks on social media or via email. We’ve put together the below resources to help.

Thank you for your continued support of Teachers College and participation in our community. We’re looking forward to seeing the change that continues to emerge from Teachers College’s alumni, faculty, students, friends and partners.

What should I share or post?

Spread the Word

  • Share that you will participate in #TCImpactDay on March 29 on your favorite social media platform(s)

  • Share posts from the official Teachers College social media accounts about #TCImpactDay

  • Tag @TeachersCollege in your Impact Day posts so we can like, reshare, and amplify your TC spirit

Demonstrate your Teachers College pride

  • Share how you’re making an impact through your daily work, future goals, community service, etc. Whether your passion lies in education, health, psychology or more, we want to hear about it and celebrate you.

  • Share your favorite memory from TC Way and reflect on why you’re joining us on #TCImpactDay

  • Share who inspires you to continue working towards a smarter, healthier and more equitable world. It can be a member of the TC community or someone from another part of your life. We want to hear your story.

Hashtag: #TCImpactDay

In everything you share, we hope that you will use the #TCImpactDay hashtag, which will help other members of the TC community find your posts and celebrate the day with you.

   Sample Language for Social

If you're an alum...

  • My time at @TeachersCollege changed my life, and the lives of so many others. In honor of TC’s second annual #TCImpactDay, I'm making a gift and volunteering with the Alumni Association to support advancements in education, health and psychology. Join me: tcimpactday.org

  • Friends, mark your calendars for March 29. It's #TCImpactDay, and we're all coming together to celebrate the continued work of the @TeachersCollege community in making a difference. Join me in getting involved.tcimpactday.org

If you're a student*...

  • I'm driven to make an impact by [insert goal/aspiration here] after my time at @TeachersCollege. On #TCImpactDay, please learn how to support future leaders making a difference in education, health and psychology. tcimpactday.org

  • Friends at @TeachersCollege - We have the opportunity to advocate for the causes we care about the most on #TCImpactDay, including financial aid, student support, and more. Tell your friends and spread the word: tcimpactday.org

* Students, remember that everyone has the ability to share links on Instagram Stories now. Find the link tool in the widget section, and thank you again for your support.

If you're a faculty* or a staff member...

  • Leading the next generation of problem solvers is a key part of our work in the [insert name here] Department/Center at @TeachersCollege. I'm making a gift to support this work, and hope that you will join me in honor of our second annual #TCImpactDay. tcimpactday.org

  • Friends and colleagues - Our community at @TeachersCollege is inspiring, and while our world confronts significant challenges, I'm energized by the commitment of our alumni, students and faculty every day. Join me in continuing this work for #TCImpactDay: tcimpactday.org

* View a special email template for faculty below.

If you're a friend of the College...

  • Supporting @TeachersCollege is part of my life because their community is developing solutions to complex problems in education, health and psychology. On #TCImpactDay, I'm continuing my support and hope you will join me. tcimpactday.org

  • I'm worried about [equitable, effective education/training health professionals/mental health], but faculty, students & alumni from @TeachersCollege are working on better solutions every day. I'm supporting their work as part of #TCImpactDay, & I hope you'll join me: tcimpactday.org

   Sample Language for Email

If you prefer to correspond with your network via email, your support is also deeply welcomed and appreciated. For your convenience, please find some brief options for notes that you’re welcome to revise as you see fit for group or individual messages.

If you're more formal...

Hi [friends/colleagues/family],

I hope this note finds you well and that you’re in good health. I’m reaching out to share news of a cause that I’m excited about. As we’re all confronted with new and ongoing problems related to education access and equity, supporting health professionals, and mental health resources, [my school, alma mater, etc.] Teachers College, Columbia University is developing creative solutions to these complex issues. Through faculty research, the work of their alumni and future graduates, they’re making a difference. On March 29, I’m continuing to support these efforts as part of TC Impact Day, and I hope you will join me.

Please learn more about ways you can help support actionable efforts to build a better world here: tcimpactday.org

Hope you’re well and all the best,
[Name]

If you want to share your work...

Hi [friends/colleagues/family],

Hope you’re doing well and having a great day. Just wanted to reach out and share a bit of what I’ve been up to. As part of the community at Teachers College, Columbia University, [I’m studying/I studied XYZ subject] [OR I’m researching/ I researched XYZ topic, etc.] in hopes that [issue you are concerned about]. On March 29, our community is coming together to ask our friends, families and colleagues for support of TC’s efforts to develop solutions to the most complex problems in education, health and psychology.

I hope you’ll consider joining me in supporting TC. Please feel free to learn more about how can you help here: tcimpactday.org

Thank you for your time, and all the best,
[Name]

If you're a faculty member reaching out to students...

Hello everyone,

I hope you are doing well and having a great week. While I’m sure many of you are already aware of the College’s second annual TC Impact Day on March 29, I wanted to reach out and encourage you to learn how you can participate and share the news with your friends and family. tcimpactday.org

Your dedication to your scholarship and making the world a better place is admirable, and our support of your efforts can be further served by coming together for this community-wide effort.

Looking forward to celebrating our collective impact,
[Name]

If you're a faculty member reaching out to alumni...

Hi TC alums,

I hope this note finds you well and that you’re in good health. As you’re tackling the triumphs and challenges of your lives and careers, I wanted to share some news from TC Way. You may have heard that Teachers College will celebrate its second annual TC Impact Day on March 29, during which we’ll recognize the meaningful contributions of TC students, faculty, staff and alumni in their communities and ask others to join us in this important work.

I wanted to reach out and encourage you to learn how you can participate in this community-wide effort. We greatly appreciate your continued support.

Hope you are well and hope to see you on TC Way soon.
[Name]

If you're a faculty member reaching out to others...

Hi [insert name here],

I hope you’re doing well. I’m reaching out to share news of a cause that I’m excited about. As we’re all confronted with new and ongoing problems related to education access and equity, supporting health professionals, and mental health resources, my [department/research center] at Teachers College, Columbia University is helping develop solutions to the most complex problems. On March 29, I’m continuing to support these efforts as part of the College’s second annual TC Impact Day, and I hope you will join me.

Please learn more about ways you can help support actionable efforts to build a better world here: tcimpactday.org

Hope you are well and all the best,
[Name]